May 5, 2025
Why Women Need Life Insurance and
Annuities—Now More Than Ever
Every Mother’s Day, we celebrate the strength, care, and love that women bring to the world. Whether you’re raising kids, managing a household, or caring for others, your role is the heart of the family. But while women are often the caregivers and planners for everyone else, they’re often under-protected when it comes to their own financial futures.
Let’s change that—because your future deserves just as much care and attention as everyone else’s.
Why Annuities Matter for Women
Women face unique financial challenges: they tend to live longer, earn less over their lifetimes, and often take career breaks to care for family. These factors can create gaps in savings and retirement readiness.
Annuities can help close those gaps by offering:
-Guaranteed income for life, providing financial stability in retirement.
-Tax-deferred growth, allowing your savings to grow more efficiently.
-Protection from market swings, helping you plan with confidence.
Consider This:
-According to LIMRA, 51% of married women are the primary decision-makers when it comes to household finances.
(LIMRA 2023)
-Yet only 38% of women feel very confident in their ability to retire comfortably.
(LIMRA 2023 Insurance Barometer Study)
-Women are also more likely to say they need help understanding retirement options—annuities are one of the most effective tools to create predictable, long-term income.
(LIMRA Retirement Planning Survey)
Annuities offer flexibility and control—especially important for women who want to take charge of their financial independence.
Why Life Insurance Matters for Women
Life insurance isn’t just about preparing for the unexpected—it’s about protecting the people and causes you care about most. Whether you’re working, raising a family, or supporting others, life insurance helps to ensure your love and support live on.
It can help cover:
-Final expenses and outstanding debts
-Ongoing household costs and income replacement
-Education for children or grandchildren
-Legacy gifts or charitable donations
Did You Know?
Only 47% of women in the U.S. own life insurance, compared to 58% of men.
(2023 Insurance Barometer Study – LIMRA & Life Happens)
-Only 22% of women say they feel “very knowledgeable” about life insurance.
(2024 LIMRA Women & Life Insurance Infographic)
-At the same time, 8 in 10 women see life insurance as a valuable way to care for their loved ones.
(LIMRA, Life Happens study)
This Mother’s Day, we invite you to do something powerful for yourself: take a moment to consider your own financial protection.
Whether it’s planning for retirement with an annuity or protecting your loved ones with life insurance, the steps you take today can create lasting security for tomorrow. Fill out the form below, and one of our experts will reach out to you with personalized guidance on life insurance and annuities.
